Digitizing our Existence

By | May 9, 2021

Sure, it sounds good, yet this “virtual twinning” effectively expands the possibilities of both the “world of atoms and the world of bits”, as the Holoons’ inventor Alex Kipman explicitly notes a TED talk. , Which has been viewed more than 3.5 million times.

This is not some distant blue-sky thinking. An entire ecosystem is already emerging around the challenges of digital – and vice versa, in sensing, mapping, and replicating objects from the real world. In fact, one of the main applications of the 5G connectivity infrastructure rollout would be to mirror physical objects and environments in real-time. In return, XR (Extended Reality) will be able to build applications that bring quantitative value to users.

Consumers will “get” 5G applications

“I don’t think the average person really comes close to realizing the amount of leaps we’re making,” says Gideon Rotem, CEO of Deuk. “They think it will be fast, but literally it will enable things that will make us pale in comparison now.”

Rotem’s Israel-based company has developed a self-learning tracking solution that measures the angles of wireless transmission – tapping into existing 1.7 billion wireless access points that already exist globally – the status of employees, goods and assets To determine (within 10 cm) without tapping into a company’s IT network and without invasive personal tracking or data capturing.

These mapping technologies are going to interact with the cloud in a different way, as it is no longer necessary to upload images to understand what is in front of the user. According to Rotem, once we get the exact position, we can also create precise virtual worlds (largely automatically) so that integration between physical and digital can be seamless.

A newly released report by research and consulting firm Strategy Analytics has revealed that although consumers are intrested with 5G, speed is not enough to sell them on the idea of ​​an upgrade. This is partly because it is difficult to understand what it will enable them to do. CSPs will need to resolve existing pain-points and entice customers with new experiences.

In practical terms, spatial mapping technologies are important in enabling the type of integrated applications that not only address practical customer needs, but also create “wow” factors that would indicate large-scale adoption of 5G . The above research found that what excited consumers the most was experiences like holographic interaction and XR field training.

Therefore, it is not surprising that many companies in the connectivity space have to embrace immersive technology and content as they seek to bridge this “imagery gap”.

An example of a CSP is that of UK mobile giant Three, which recently released a highly produced tongue-in-cheek advertisement that shows us what a 5G-capable holographic future might look like.

Moetsi is a company that is working to build a spacing mapping infrastructure in the future. This effectively boils down to processing large amounts of data in real time and distributing it in a format that makes sense and is relevant in the context of where it is being implemented.

To understand how an application can benefit from this, Moetsi co-founder Adam Pollack cautions someone about crossing the road by pointing out that the car is moving toward them, which is a red light Is not slowing down. At that point, all of our decisions will be potentially augmented and informed by tapping into these edge-processed datastreams, changing our relationships with technology, the world around us, and with each other.

3D Mapping in Arts and Entertainment

Use cases are already emerging, with spatial mapping being applied to create, transform, and enhance the art. Award-winning immersive content studio HEAVY has partnered with the Marriott Hotel Group to create a “secret digital garden” at the JW Marriott Anaheim Resort which was scheduled to open in April.

The project leverages mapping technology from 6D.ai, a company that is set to create “a 3D map of the world” and is then acquired by Niantic, makers of Pokémon Go.

This feature of persistence is important for understanding the value of these real-time mapping techniques that bring about such experiences. In this case, HEAVY created physical, custom-made sculptures with augmented reality elements to create a serene space where guests and visitors enjoy playing between digital caterpillars and butterflies. Can plant their own imaginary trees.

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